Otherward® creates brands, products, and businesses designed for what comes next. We believe brand is a totalizing force that determines which companies and ideas stand apart. Based in New York City, we are a small network of designers, strategists, product engineers, and creative technologists in pursuit of new, unconventional ways forward.
Founded in 2017 by Elliott Walker and Tim Hucklesby, the studio is built to operate in parallel as both a creative consultancy and venture studio. This allows us to develop, test, and apply creative concepts at scale quickly. Our work as founders also helps better inform our consulting practice.
Contact
- New Business
- hello@otherward.com
- @otherward
Experience
- Adobe
- American Express
- Arkana Laboratories
- Bike New York
- BrXnd Conference
- The City of New York
- Condé Nast Entertainment
- The Corcoran Group
- David Byrne
- Diageo
- Douglas Elliman
- EDC/NYC
- The Equity Project
- Faye Webster
- For Freedoms
- The Four Horsemen
- Fractal
- Fyrn
- Hirshhorn Museum
- Homecoming
- Jigsaw Productions
- Keystone
- Le Guanahani
- LeRoy Neiman Foundation
- MAPS
- Megan Fox Kelly
- Minneapolis Institute of Art
- Museum of Arts and Design
- NBC
- Neil Young
- The New York Times
- Nymzo
- On Being
- Openstage
- Oprah Winfrey
- Phosis
- Sacred Design Lab
- Table22
- The Turk’s Inn
- UCLA Center for Justice
- The United Nations
- Vella Bioscience
- Vice
- Village Preservation
- Washington Park Conservancy
- White Flower Farm
- Wide Awakes
- Windsor
Services
Strategy
- User/Market Research
- Brand Positioning
- Content Strategy
- Audience Insights
- Product/Service Strategy
- GTM Strategy
Identity & Design
- Visual Identity
- Naming
- Voice & Messaging
- Packaging
- Brand Guidelines
Content
- Copywriting
- Creative Direction
- Production
- Film, Photo & Motion
- Illustration
Experience
- Campaigns
- Packaging
- UX / UI Design
- Website Development
- Activations
- Product Design & Dev
Profiles
Tim Hucklesby
Co-founder, Technology
Tim is a creative director based in New York City. With over a decade of experience in branding, his work bridges technology and design. His prior studio experience includes Doyle Partners and Red Antler and he has taught at Shillington School.
Elliott Walker
Co-founder, Strategy
Elliott is a creative director based in New York City. He has worked at design consultancies Pentagram, Collins, and Studio Lin and teaches design at the School of Visual Arts.
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